| Publicity will take your financial
| |
| | minimum, you make a mental note of the
|
| planning practice, your business, and
| |
| | expert's name and you save the clipping
|
| your life to the next level. It's going
| |
| | for the day you're ready to act. Ideal
|
| to bring you:
| |
| | marketing.That's what we mean by more
|
|
| |
| | credibility. And when you think about
|
| more recognition
| |
| | it, it's not really so irrational.Getting
|
| more credibility
| |
| | quoted in the media - which is way
|
| more value to the marketplace
| |
| | different than touting your own self in
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| more business
| |
| | an ad - means that professional
|
|
| |
| | journalists have evaluated you, held you
|
| It's obvious that getting more publicity
| |
| | up to the light, and judged you worthy of
|
| - exposure in the media - will yield you
| |
| | being interviewed and quoted.To use big
|
| more marketplace recognition. But how do
| |
| | words, it's called third-party
|
| the other three "mores" work?By magic
| |
| | validation. Instead of you saying you
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| mostly, I have concluded. You see,
| |
| | are worthy, they are saying it for you.
|
| there's something powerful, magical, and
| |
| | Powerful stuff, no?And when you achieve
|
| perhaps even a little irrational about
| |
| | that higher level of credibility, your
|
| this - but I have found it consistently
| |
| | value in the marketplace automatically
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| to be true:Something special happens when
| |
| | goes up. You're that expert who was on
|
| you are featured or quoted in the media.
| |
| | the TV news last week.I know of one
|
| Not only do more people get to see more
| |
| | practitioner who was flabbergasted to
|
| about you, but they somehow think more of
| |
| | experience this effect after he was
|
| you.The response is almost universal--and
| |
| | quoted in his hometown newspaper."I was
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| it's a marketing dream. It goes
| |
| | riding to work on the train the morning I
|
| something like this: "Oh, Jennifer must
| |
| | was in the paper," he recalls, "and I
|
| be good at what she does. I see her
| |
| | couldn't believe what happened. One of
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| quoted all the time."Or - raise your hand
| |
| | my neighbors saw the story - someone who
|
| if the description fits - you'll tear an
| |
| | knew me - and he asked me to autograph
|
| article from the paper because it talks
| |
| | it."His value went up. And, before long,
|
| about exactly the problem or need you're
| |
| | so did his business. The fourth
|
| facing right now.Maybe it's a health
| |
| | "more."Ned Steele works with people in
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| concern. Or a personal finance question.
| |
| | professional services who want to build
|
| Or maybe it's just some useful
| |
| | their practice and accelerate their
|
| information on what type of cell phone to
| |
| | growth. The president of Ned Steele's
|
| buy.The article quotes someone. An
| |
| | MediaImpact, he is the author of 102
|
| expert. Someone who seems to really know
| |
| | Publicity Tips To Grow a Business or
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| the topic. "He must be good, he's in the
| |
| | Practice. To learn more visit or call
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| paper." And you call them. Or, at a
| |
| | 212-243-8383.
|